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Digital Product Passport

Digital Product Passport

The Digital Product Passport (DPP) gives consumers access to detailed information about every garment, from production through to recycling. It enhances transparency, traceability and sustainability, supporting the objectives of the European Green Deal and promoting a more circular fashion industry.

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Regulation & Industry Impact

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ESPR

The Ecodesign for Sustainable Products Regulation (ESPR) supports the transition to more sustainable products as part of the European Green Deal (2022).

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2027

New EU legislation will make ecodesign requirements, including Digital Product Passports (DPPs), mandatory.

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100% Circularity

The textile industry is undergoing a major transformation. Circularity is no longer just an ambition - it is becoming essential to meet new European standards.

The Impact of DPP on Retail

Meet DPP Regulations and Strengthen Your Brand's Future

Take control of the creation, management and implementation of Digital Product Passports (DPPs) across your supply chain. Not only will you comply with future regulations, but you'll also position your brand as a leader in transparency and sustainability.

Complete Transparency Beyond Traditional Labels

Take your brand story further with the Digital Product Passport, clearly demonstrating your commitment to sustainability. Give customers instant access to detailed information about materials, manufacturing processes and the environmental impact of every purchase.

Combine RFID and DPP for Complete Product Traceability

Unlock the full potential of RFID technology combined with the Digital Product Passport (DPP) to achieve complete item-level traceability. RFID-enabled DPP allows products to be tracked from manufacture through to recycling, providing consumers with reliable product information and building trust throughout the entire lifecycle.

Brand Marketing Pre Roll-Out

Digital Product Passports strengthen your brand by connecting directly with consumers. Tell your brand's unique story, highlight your values and sustainability commitments, and create stronger, more meaningful customer relationships. By personalising the customer experience and integrating interactive content, you increase loyalty, build engagement and differentiate your brand in a competitive market.

Solution Features

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Product Traceability

Track every stage of the product journey, from manufacturer to end customer.

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GS1 Digital Identifiers

Built on globally recognised GS1 standards for secure and universally accepted product identification.

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EU DPP Compliance

Comply with the evolving requirements of the European Union's Digital Product Passport (DPP) legislation.

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Sustainability

Empower consumers to resell, return, reuse or recycle products when they are no longer needed.

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Dynamic Content

Dynamically personalise the content associated with each digital product identity.

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Integrations & APIs

Seamlessly integrate data from multiple systems into a single, centralised platform.

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Ready to Take Your Business to the Next Level with RFID?

Get in touch to discover how RFID can transform your warehouse operations, improve inventory accuracy and drive greater efficiency across your supply chain.

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